Two-page ATS-friendly AI Systems résumé with AEH business-impact evidence.

Michael Costea

AI Enablement & Business Systems Leader · Digital Transformation · Workflow Automation

Profile

Practical AI enablement and business systems leader who translates operational problems into clear requirements, receipt-backed workflows and applications, adoption controls, documentation and operator handover.

Current Head of Tech, AI & Systems across a multi-brand electrical and energy-services group. Functional ownership of websites, lead flow, CRM and customer-journey systems, digital infrastructure, reporting and automation began in mid-2023.

Combines Optus-scale process and knowledge operations, field delivery, small-business leadership and hands-on AI execution. Current AEH evidence spans 84,400+ workflow events, 5,955 productive outputs, 795 unique attributed CRM deal IDs and A$1.97M in associated Won/Open pipeline.

Target roles: AI Enablement Lead · Business Systems & Automation Lead · AI Transformation Manager · AI Execution & Adoption Lead

Recent Operating Evidence

795unique attributed Pipedrive deal IDs
A$1.97Massociated current Won/Open pipeline
251 hmodelled cumulative operational capacity
124successful simPRO job-creation actions
459HTTP-successful Xero workflow actions

Current and Recent Ownership

Business Systems, Lead Flow & Digital Infrastructure — Expanded Scope

Mid-2023 – Present · Want A Sparky / Want A Heat Pump / All Electric Homes

Owned the operating layer connecting websites and lead capture with Pipedrive, simPRO, Xero, Microsoft Graph, n8n, Cloud Run, customer contact, reporting, dashboards, internal tools and AI-enabled workflows.

Chronology: functional ownership ran across the formal Electrician, Sales Manager, Business Development & Marketing Manager, and Head of Tech roles below.

Feb 2026 – Present
Melbourne · On-site

Head of Tech, AI & Systems — All Electric Homes

  • Lead technology, automation, AI and growth systems across a multi-brand electrical and energy-services group.
  • Architected an AI-enabled operating layer across CRM intake, customer communications, council imports, call logging, job reconciliation, sales planning, compliance, reporting and internal software.
  • Recorded 84,400+ workflow events, 5,955 productive outputs and 795 unique automation or agent-assisted Pipedrive deal IDs; the attributed cohort holds A$1.97M in current Won/Open pipeline.
  • Modelled 251 cumulative hours of released operational capacity since late March; recurring control-tower and monitoring workflows annualise to approximately 735 hours and A$47.8k in gross capacity.
Feb 2024 – Apr 2026
Australia

Business Development & Marketing Manager — Group Brands

  • Led B2B and partner relations, revenue activity, acquisition and retention, digital strategy, websites and lead pathways.
  • Delivered IVR changes, review automation, chatbots, campaigns, partner programs, user-metric analysis and community education.
  • Connected marketing, sales, customer contact and operational handoffs through practical systems and automation.
Nov 2023 – Apr 2026
Melbourne

Sales Manager — Want A Heat Pump

  • Managed authorised-retailer relationships and residential/commercial heat-pump upgrades under the Victorian Energy Upgrade Program.
  • Owned CRM-driven sales activity, conversion flow, customer relationships and strategic marketing support.

Selected Delivery Evidence

AEH AI-enabled operating layer and commercial context

Delivery: Connected Pipedrive, simPRO, Microsoft Graph, n8n, Cloud Run, customer intake, call logging, council imports, job reconciliation, sales planning, self-service, compliance, reporting and role-specific tools.

Measured scale: 84,400+ runtime events, 5,955 productive outputs and 795 deduplicated automation or agent-assisted Pipedrive deal IDs.

Business context: 67 attributed deals worth A$868k are Won and 158 worth A$1.103M remain Open—A$1.97M associated pipeline, not claimed as AI-attributed revenue.

Job, finance and workflow-capacity automation

Action evidence: Machine logs recorded 124 successful simPRO job creations and 459 HTTP-successful Xero invoice actions across A$1.73M in nominal deposit/final-invoice throughput, plus 96 email drafts and 93 Pipedrive writebacks. Xero records are not independently reconciled issued or paid invoices or cash collected.

Capacity: Full-stack assessment models 251 cumulative hours—31 working days and A$18.8k at A$75/hour—released from late March to early August 2026.

Run rate: Recurring control-tower and watchdog workflows annualise to approximately 735 hours and A$47.8k in gross labour capacity at A$65/hour. Cumulative and annualised lenses are not additive.

Optus knowledge, process and adoption operations

Problem: Large frontline environment with duplicated processes, support load and knowledge-search friction.

Delivery: Managed retail support across 352 stores and maintained knowledge systems serving 5,000+ employees and 500,000 monthly visits; led process redesign, reporting, training, communications and large-scale change.

Evidence: Recorded 74% increase in work outputs over 12 months; hundreds of duplicate processes removed or rewritten; fewer support tickets and better knowledge search.

Earlier Experience

Feb 2018 – Jun 2024
Melbourne

Electrician — Want A Sparky / Wired By MJD / Ezzy R Electrics

Domestic, commercial and emergency electrical services; medical installations; custom builds; smart-home, A/V, data, security and networking; KNX wiring and C-Bus diagnosis; architectural projects exceeding A$4M. Qualified A Grade electrician with direct field-service and electrification context.

Jul 2017 – Feb 2018
Carlton

Operations Manager / Owner — Bloom Coffee Bar

Helped establish and operate an owner/operator cafe, building experience in people management, operations, customer experience and small-business execution.

Aug 2010 – Jun 2017
Melbourne

Optus — Sales Operations Support Manager / Process & Content Manager / Business Process Specialist / Retention Consultant

Managed retail support, knowledge systems, process redesign, reporting, training, communications and change across large frontline audiences. Scale and outcomes are detailed in the first case above.

Core Capabilities

AI opportunity discovery and roadmapsOperational problem discovery, prioritisation, risk/value framing, pilots and delivery pathways.
Business analysis and requirementsStakeholder discovery, current-state mapping, testable requirements, acceptance criteria and solution briefs.
AI enablement and adoptionPlaybooks, training, shared context, human review, support loops and operator handover.
Governance and assurance controlsAuthority boundaries, evidence checks, audit trails, exception reporting, approval gates and fail-closed paths.
Vertical application deliveryUX/frontend, backend/API, data, integrations, automation, deployment, observability and maintenance.
Agentic workflows and model routingMulti-agent orchestration and routing by quality, privacy, latency, context, capacity, cost and failure tolerance.
Knowledge and process operationsSource-of-truth structures, knowledge systems, process redesign, communications and large-scale change.
Commercial and field systemsCRM, lead flow, customer journey, marketing technology, field-service operations and energy-services context.

Tools and Methods

Working stack: Hermes Agent · OpenAI Codex and APIs · Anthropic Claude · n8n · Python · Pipedrive · simPRO · Xero workflows · Microsoft Graph · Google Cloud Run · Firebase · APIs · HTML/CSS/JavaScript · Git/GitHub · analytics, dashboards, observability and release QA.

Qualification

UEE30811 Certificate III in Electrotechnology Electrician — completed 3 December 2022 · Qualified A Grade electrician.